After receiving some formative feedback from David, there are improvements to be made to our individual and group work also.
Due to circumstances, I have taken initiative and taken on improving the snap chat filters alongside improving my poster and also improving the campaign logo. Myself and Lizzie have worked together to improve on the logo.
LOGO:
After taking the feedback on board, myself and Lizzie have worked on the logo together by adding a more hand drawn aesthetic to the logo and also changing the campaign colours to blue and pink. We added a hand drawn imagery and experimented with typefaces and combing both to give a more personal approach to it. Taking this logo apart we kept the typeface we had originally but added hand written type face, using spacing also to give legibility, we added the sub text underneath the logo to promote what our campaign is about.
After doing some research into info-graphic posters, I found that the posters can be quite long due to the amount of information on it and also that the layout is different, the grid system is varied from a 3 to 6 column grid, imagery is quite simplistic and known as isotype which I have taken into my new layout.
The reason I chose to a three column grid system is that it was common set layout through out every poster so I took this into my designs.
my learning journal 