In our group, we had to create to create a creative brief for the clients to show that we designers understand in depth what the client is asking from us and also what they are expecting from us.
So as a group we had to create the creative brief showcasing what we understand in each part of the brief, which helped us work together to get a better understanding on each part and if some of us didn’t fully understand, we would help each other out when this happened. Some people/person didn’t really participate, so the remainder of the group carried on with this. We also had to pick a member of the group to be the ‘leader’ that would contact the client and then relay this information back to us.
This was a good exercise to do as it gave me knowledge and the insight to do this in the future and how to professionally lay out and set out key points, it was a valuable aspect to know for future work and clients to further understanding of what the client wants.
my learning journal 