Research into Cultures

“The ideas, customs, and social behaviour of a particular people or society.”

Culture is the characteristics and knowledge of a particular group of people, encompassing language, religion, cuisine, social habits, music and arts.

“Culture encompasses religion, food, what we wear, how we wear it, our language, marriage, music, what we believe is right or wrong, how we sit at the table, how we greet visitors, how we behave with loved ones, and a million other things,” Cristina De Rossi, an anthropologist at Barnet and Southgate College in London, told Live Science.

The word “culture” derives from a French term, which in turn derives from the Latin “colere,” which means to tend to the earth and grow, or cultivation and nurture. “It shares its etymology with a number of other words related to actively fostering growth,” De Rossi said.

Western culture

The term “Western culture” has come to define the culture of European countries as well as those that have been heavily influenced by European immigration, such as the United States, according to Khan University. Western culture has its roots in the Classical Period of the Greco-Roman era and the rise of Christianity in the 14th century.

Other drivers of Western culture include Latin, Celtic, Germanic and Hellenic ethnic and linguistic groups. Today, the influences of Western culture can be seen in almost every country in the world.

Eastern culture

Eastern culture generally refers to the societal norms of countries in Far East Asia (including China, Japan, Vietnam, North Korea and South Korea) and the Indian subcontinent. Like the West, Eastern culture was heavily influenced by religion during its early development, but it was also heavily influenced by the growth and harvesting of rice, according to the book “Pathways to Asian Civilizations: Tracing the Origins and Spread of Rice and Rice Cultures” by Dorian Q. Fuller. In general, in Eastern culture there is less of a distinction between secular society and religious philosophy than there is in the West.

Latin culture

Many of the Spanish-speaking nations are considered part of the Latin culture, while the geographic region is widespread. Latin America is typically defined as those parts of the Central America, South America and Mexico where Spanish or Portuguese are the dominant languages. Originally, the term “Latin America” was used by French geographers to differentiate between Anglo and Romance (Latin-based) languages, according to the University of Texas. While Spain and Portugal are on the European continent, they are considered the key influencers of what is known as Latin culture, which denotes people using languages derived from Latin, also known as Romance languages.

Middle Eastern culture

The countries of the Middle East have some but not all things in common. This is not a surprise, since the area consists of approximately 20 countries, according to PBS. The Arabic language is one thing that is common throughout the region; however, the wide variety of dialect can sometimes make communication difficult. Religion is another cultural area that the countries of the Middle East have in common. The Middle East is the birthplace of Judaism, Christianity and Islam.

African culture

The continent of Africa is essential to all cultures. Human life originated on this continent and began to migrate to other areas of the world around 60,000 years ago, according to the Natural History Museum in London. Other researchers, like those from Estonian Biocentre in Tartu, believe that the first migration may have been much earlier, as early as 120,000 years ago. Researchers come to these conclusions by studying human genomes from various cultures to trace their DNA to common ancestors. Fossil records also factor into some of these theories. 

Africa is home to a number of tribes, ethnic and social groups. One of the key features of this culture is the large number of ethnic groups throughout the 54 countries on the continent. Nigeria alone has more than 300 tribes, for example.

Currently, Africa is divided into two cultural groups: North Africa and Sub-Saharan Africa. This is because Northwest Africa has strong ties to Middle East, while Sub-Saharan Africa shares historical, physical and social characteristics that are very different from North Africa, according to the University of Colorado. The harsh environment has been a large factor in the development of Sub-Saharan Africa culture, as there are a number of languages, cuisines, art and musical styles that have sprung up among the far-flung populations.

Constant change

No matter what culture a people are a part of, one thing is for certain, it will change. “Culture appears to have become key in our interconnected world, which is made up of so many ethnically diverse societies, but also riddled by conflicts associated with religion, ethnicity, ethical beliefs, and, essentially, the elements which make up culture,” De Rossi said. “But culture is no longer fixed, if it ever was. It is essentially fluid and constantly in motion.” This makes it so that it is difficult to define any culture in only one way.

https://www.livescience.com/21478-what-is-culture-definition-of-culture.html

Tutoiral with Theo and Carol

Today I had a tutorial with Theo and Carol to discuss what possible theme I wanted to base my criticality on, as mentioned in my previous blog post I wasn’t to sure what I wanted to base it on, so this is what I discussed with Carol and Theo, they also agreed that the Blood Diamond theme is the strongest idea and can have a bigger impact as a project.

I was asked what outcomes I wanted to create for this project and I was thinking of doing Jewelry packaging but placing aspects from the conflict mines from war zones in the bag and also doing a 4-6 page magazine spread that would be placed within luxury magazines. They both liked what outcomes I wanted to produce, they both gave little pointers and advice to help along the way.

Having these tutorials are very useful as they enable yourself to discuss your thought process and design process to other creative individuals and see what they view is on this and also to advise you on what will not work and also what will and how to develop and elevate these ideas even further which is what I would receive in the Graphic Design industry as they would expect the best and creative outcomes to take on through.

Tutorial with David

With the tutorial with David, we all presented out strong concept again to showcase what concept we chose and what we have done so far but to also get further feedback from a graphic design point of view.

I explained about what Maris said about how I could out the gold in context and he suggested I do the Kintsugi technique myself and print out photos and create the ‘cracks’ myself as it would look more authentic and realistic touch to the visuals. I also asked about the typeface as I wasn’t sure it worked well with the imagery and he said that I didn’t want a typeface that would compete with the visuals as these are quite strong by themselves.

So taking this feedback forward I will make the amendments needed to strengthen my outcomes even further to create stronger and more striking outcomes.

Having this tutorial was definitely helpful as I found having someone new who hasn’t seen my work quite helpful as it brings another set of eyes in and also helps solves problems I have and could encounter.

Summer Project – Creating Postcards based on the 5 Senses

So for this years summer project, I was given the brief of making and designing a postcard based on one of the five senses – Touch, Taste, Smell, Sight and Hearing based on one of my days out. There are a few requirements that were given that I needed to follow such as the size format, what materials could be used and how it is rendered.

Firstly, I did some research on Dear Data, The Work of Edward Tufte, Studio Joost Grootens and Otto and Mane Neurath. Researching into these has given me more of an in depth understanding of various codes and what they could represent to different people.

From the research I collected, I created a mind map to help me organise my thoughts and vital information but also to record my idea process and possible outcomes I could generate from this. The three main sense I focused on were Touch, Sight and Hearing and recorded all the ideas down I had for each of the senses. Jotting down as many ideas as I could, relating to different textures, my interpretation of touch i.e bark, trees etc.

I created some sketches of possible outcomes based on the senses I chose. Using a variety of colours to show the possible coding system I created based on one of my days out. Experimenting with composition and layering of textures. I decided to go with a mixture of senses such as Sight and Touch and show the distance and texture of trees through my point of view, different colours mean the distance of how far away they are from me.

Oxymoron related to Blood Diamond

From the Oxymoron workshop, we had to create oxymoron’s using different mediums i.e GIF, stencils, spray painting etc. The mediums are endless when it comes to different mediums. I split harmless crime in half and put down words that relate to blood diamond, so linking harmless to children, families, the diamond and then crime being mutilation, blood, death etc. I created some designs which used the key words I related to harmless crime and linked that back to blood diamond. for this oxymoron you need to see the clear link between the oxymoron and theme of the protest.

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These were some quick sketches of what I wanted to create my oxymoron on. Using the family silhouette shows that families are always part of blood diamond antics and having children, this problem is passed down from generation to generation and that there is no way of escaping it apart from death, and using the different hues of red show the variation of blood and what blood diamond is about.

Mutilation is a massive part of blood diamond as innocent people are having there arms, hands etc cut off due to diamonds and diamonds are being shown as harmless and the crime is the mutilation. These are some quick sketches and I will transfer these designs digitally to enhance them even more.

 

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